Online communities are places where people should be able to come together to share ideas and learn from each other in an environment that is safe and enjoyable to participate in. In healthy communities, members follow established guidelines and norms to create a culture of collaboration and mutual support. Occasionally though, cracks can start to appear and if they are not addressed quickly, a culture of toxicity can creep in. If that is allowed to gain momentum, the community becomes a hostile environment which can marginalize people and damage your brand.
After the Masterclass, participants will be able to apply the following key takeaways:
Understand how to recognize early signs of potential toxicity.
Gain an understanding of how toxic behavior (and your response to it) can damage your brand and/or culture.
Learn to build strategies for dealing with potentially dangerous trends and behaviors.
Build a step-by-step mitigation plan to share with your moderation team.
SPEAKER:
Hawk
Discourse
Co-Chief Executive Officer
Hawk is a community expert of 20+ years. She began working as a software developer at Xerox in the 90’s, where her interest in the tech community was sparked, leading to a career change. Her experience as Community Manager at SitePoint network, Head of Community at FeverBee, and an online community consultant finally led her to joining Discourse, where she is now firmly ensconced as co–CEO. Outside of the 9-5, Hawk is a gym instructor, a wine drinker, and a mother of twins.
HOST:
SueJean Kang
CMX
Senior Events Manager
