"I've been working on a hypothesis. A hypothesis about why communities suddenly change as they scale and leave Community builders confounded. What happened? How could we have predicted this? I think I've identified 6 broad burdens that growth causes on Community. So, together we'll apply social science to each one, identify these pitfalls, and workshop some ways of getting past them—All part of the Social Scientific process!" - Samantha Venia Logan
After the Masterclass, participants will be able to apply real-life social science to these 6 Burdens of Community Growth:
-Contribution
-Attribution
-Distribution
-Allocation
-Stratification
-Remuneration
Key Takeaways of this Masterclass include:
-Know how to discuss these issues with key stakeholders in your brand so they immediately get what's happening and can pivot to solve it
-Give voice and a word to the common struggles of communities at scale within open-source, brands, nonprofits, and stadium communities
SPEAKER:
Samantha "Venia" Logan
SociallyConstructed.Online
Community Architect & Founder | Social Sciences
"I love building robust online communities and geeking out about the theories, frameworks, and strategies for doing so! Talkin' measurement is fun for me, but I'm HORRIBLE at math. I build the dashboards, so I don't need to do the arithmetic.
Taking advantage of my unique social-scientific perspective on Community, I've built SociallyConstructed.Online, a consultancy and eCourse business that helps companies build strong community strategies, place community managers, and level up those community managers' skills, by using an iterative community framework."
HOST:
SueJean Kang
Bevy
Senior Events Manager
