Community Leadership: How to Grow, Innovate, and Plan for Intentional Rest

As community leaders, our job is to take care of our members and connect the dots between their goals and the goals of our internal teams and business outcomes. It’s also our job to take care of ourselves, and this is a job we often deprioritize. Whether you’re transitioning into or away from a community leadership role, this session covers how we might better serve our external members, internal business goals, and ourselves as community managers.

In this CMX Masterclass, Rebecca Marshburn (Head of Community at Common Room) and Nikki Thibodeau (Senior Manager of Community and Customer Advocacy at Calix, founder of The Community Community, and interim community leader at Common Room) will dive into how they prepared for their community leadership transition, scoped their goals with internal teams, measured the community’s health, and communicated changes to Common Room’s Uncommon community members to ensure they were heard, supported, and engaged throughout the process.

After the Masterclass, participants will be able to apply the following key takeaways:

1. Learn how to smoothly transition community leadership, whether you're stepping into a leadership role or stepping away from one

2. Get how-to advice for scoping goals and outcomes with internal stakeholders

3. Learn how to easily engage community members, spearhead community experiments, and track community health metrics

4. Learn about timing a transition to enable community members to be part of the process

SPEAKERS:

Rebecca Marshburn Common Room Head Of Community

Rebecca [she/her] is the Head of Community at Common Room, the intelligent community growth platform that empowers community, DevRel, and GTM teams to better engage, grow, and support their members, build products their users love, and measure the impact their work has on the business. Rebecca leads Common Room's Uncommon community, a healthy and fun space for community-first builders to share best practices, ask questions, and level up each other's knowledge. She's a lover of words and a believer in poetry.

Nikki Thibodeau Calix Senior Manager Of Community And Customer Advocacy

Nikki [she/her] has been a Community Manager in a local city, led a global team of Community Managers, moved into Community Operations, and was Shopify's first Senior Community Strategist to help scale their efforts across a 10,000+ person organization and for their over 2 million merchants. Now, she is the Senior Manager of Community and Customer Advocacy at Calix and also the founder of The Community Community, a community for Senior Community Professionals.

HOST:

SueJean Kang CMX Senior Events Manager